Golf equipment representatives are currently in the middle of buying show season with the Saskatchewan stop next on the tee box.
The PGA of Manitoba hosted their annual show two weeks ago, last week industry colleagues gathered in Alberta for a few days. Ken Morrow, the executive director of the PGA of Saskatchewan said the organization started the show make it easier for company reps to meet with course officials in under a single roof.
“It’s to get everyone together in one place,” Morrow said to Golf Saskatchewan leading up to the show that’s been held for over three decades. “Rather than have the reps from the different companies trying to travel around the province. Especially at this time of year, we know what that can be like.”
The show will be held Oct. 23 and 24 at Prairieland Park in Saskatoon. Golf professionals, proshop managers will have a chance to meet with representatives across the golf equipment lines. Mike Langin is the Territory Sales Manager for TAYLORMADE Golf Canada covering the Saskatchewan, Manitoba, and Lakehead areas. He said shows build relationships and is important for success on both sides.
“The show is important to attend to show support for the zone that supports us as well. It’s a key relationship to provide our professionals and accounts with many vendors to prepare both parties for the following season,” Langin said.
He is one of the newcomers to the Saskatchewan zone. Langin showcased the TAYLORMADE brand in Manitoba and Alberta. He said he’s excited for his second Saskatchewan event.
“With last year being my first year in the zone, it was an excellent opportunity to meet with many accounts and faces in a short amount of time. With this being my second merchandise show in Saskatchewan, it is a great couple of days to see many accounts and CPGA Professionals from across the province,” He added.
There are currently 27 exhibitors registered and over 60 buyers responding to their invites. One of the exhibitors is Paige Lawrence, the adidas Golf Territory Marketing Manager for Saskatchewan and Manitoba. She also said the show is great for business.
“The show is vital in bringing our zone together. It’s great to be able to connect with customers and have industry leaders all in one place celebrating the accomplishments of our peers” Lawrence added.
Registration is still open for the two-day event that will also feature the PGA of Saskatchewan annual general meeting and awards gala on Oct. 23. Interested buyers can email Morrow at k.morrow@sasktel.net.